Changeology by Les Robinson

by Evan on 2015/05/14


The subtitle for this book gives a good idea of what it is about: how to enable groups, communities, and societies to do things they’ve never done before.

It is a bit of a tangent to what this blog is normally about (the posts are usually individually addressed because this is how computers are mostly accessed). However our participation in groups affects very much how satisfying we find our lives, and it is only through participation in groups that we are going to save the planet.

I like this book very much because it is by someone who has been involved in building groups to make change. Practical and down to earth – you can tell that the author has been involved in doing this kind of thing. It is something of a how-to-do-it. So . . . how do you do it?

There are six ingredients:

  • Start a buzz
  • Offer hope
  • Create an enabling environment
  • Design a sticky solution
  • Expanding the comfort zone
  • Find the right inviter

[click to continue…]


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